PROJECT
Agent's Corner - CRM Platform
OVERVIEW
Agent’s Corner is a Dallas-based real estate technology company that is revitalizing a stagnant industry. The team of real estate experts has teamed up with technology veterans to build an app designed to disrupt real estate lead generation.
TIME
2019
ROLE
Product Designer
APP
Download on the App Store


MY DESIGN GOAL
Agent’s Corner Platform
My design goal of the platform is to keep agents active on it as long as possible. By providing convenience features around lead acquisition through customer relationship management, agents can easily focus on acquiring and closing leads.
PLANNING
Information Architecture
The initial IA map helps our team members quickly understand the logic of the whole website.
ITERATION
User Testing
After our team ran user testing with the real estate agents, we found out that compared with clients' name, agents memories more about the address and the appearance of the property. Moreover, they'd like to customize the columns for the list.
FINAL DESIGN
Dashboard
As an agent, keep them up-to-date all the leads is the most important thing on the dashboard. Moreover, they can always compare their success rate to other agents.
Contacts
Customize agents' contacts with their preference anywhere and anytime. Personally, this is the most challenge place in this project. Defining the contact information for agents and list them logically on the page.
Campaign
Campaigns are the heart of Agent's Corner. It is where agents define what kind of leads they are looking for, and how much they want to spend on them. Therefore, I designed a clear campaign management interface for buying leads.
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