Time
Dec 2019 - Mar 2020
OVERVIEW
Founded in 2015, Cutaway is a collection-driven online department store of rare brands among F&B and gifts. As not only a boutique store but also a curator of bringing up a unique lifestyle, it provides a boundless delivery system and quality butler service.
ROLE
UI/UX Designer
APP
Download on the App Store
Get it on Google Play
CHALLENGE
Massive Information
Cutaway offers many seasonal campaigns and different food type selections for users to choose from. However, for the previous app version, the layout wasted a lot of spaces showing information. My mission is to revamp the interface that not only displays more information at the same time but also easy to purchase.
MY DESIGN GOAL
A Brand New App Experience
Redesign the discover and order system for the app to promote our chosen restaurants. In addition, Bringing in a smooth butler tracking experience to keep users up-to-date. The app currently sits at a 4.2 average rating in the App Store after launching the new version.
USER FLOW
Discover
Browse the various stores, customize your taste, and easily add to the cart.
USER FLOW
Checkout
Tap the cart, fill in the delivery info, and purchase your needs.
USER FLOW
Delivery
Track your butler, get your food on time, and enjoy the rest of the day.
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